Info

I advocate for creating easy-to-use digital experiences, with accessibility and privacy considered from day one.

I have a background in frontend development, and enjoy collaborating with developers and in-house teams to bring design intent to life.

I think and design in components and modules, rather than pages. This is how developers think, and the end result is a flexible system we can use to build your site.

I don’t limit the number of revisions or rounds of feedback. There’s no “big reveal” or surprises: every time you review my work it will feel like an evolution of what’s come before.

For one-off short or medium-term projects, like marketing and documentation sites, we’ll set aside a period of time to collaborate on the project.

If you’re looking for an external design partner on an ongoing basis, I can make myself available for an agreed number of hours each month.

For less regular support, we can organise a time bank: buy a number of hours to use over a period we agree, then refill them as needed.

If you’re looking for design feedback or guidance on a project, I offer design consultations.

Transparency, flexibility and honesty. I’ll be clear about what I can and can’t do, my rates and availability.

Efficient design work. I think and design in components and modules, rather than pages. This is how developers think, and results in a flexible system to build your site.

Thoughtfulness and care. I don’t secretly outsource work or pass it off to AI. Unless I tell you otherwise, the only person doing the work will be me.

A commitment to limit my calendar to 2–3 concurrent projects. It serves no-one well if my attention is too divided.

Accessibility considered at every stage. I’ll loop in developers early so we’re all on the same page and there are no surprises.

A commitment to privacy-respecting approaches. This is a complex, evolving area, but I’ll work with you to think through privacy-conscious strategies.

Access to my extensive network of trusted collaborators: developers, illustrators and copywriters. If needed, I can lead the team, too.

I don’t pay kickbacks for work referrals. If I’ve been recommended to you, you can be confident that the referral is genuine and there’s no secret deal behind-the-scenes.